Franchising Success: How a Dog Poop Scoop Business Sparked Inquiries Through Video Marketing

Client: Bombs Away

Objective:

Ryan, the owner of Bombs Away, wanted to find new potential franchisees. His goal was to attract people who were interested in starting their own Bombs Away poop scoop business.

Challenge:

Bombs Away needed a creative way to not only spread the word about the franchising opportunity but also engage with people who might not be aware that starting a poop scoop business is an option. The challenge was to stand out and generate interest in a niche business.

How Worker B Marketing Helped:

To help Bombs Away reach its goal, Worker B Marketing created a compelling video. This video did more than just explain the business—it told a story that connected with the target audience. The video showcased the unique aspects of the poop scoop business and made franchising opportunities seem approachable, exciting, and worth exploring.

We also shared this video across relevant platforms and used targeted strategies to ensure it reached the right people. By positioning Bombs Away in a relatable and entertaining way, we grabbed attention and generated curiosity.

Results:

The video sparked a significant increase in inquiries for Bombs Away. People reached out not only because they were curious about franchising, but also because they saw the potential in starting their own poop scoop business. Ryan received a diverse range of inquiries, from those interested in franchising to others wanting to learn more about running a poop scoop business.